What is Yelp?
It is a nifty website and accompanying app that allows consumers to rate and find favorite places for services, food, recreation, and work. It can be rather fun too since there is a high degree of interactivity available where people can share their opinions in real-time as well as post images with their reviews of area businesses.
Why I recommend it to business owners:
Many people turn to Yelp.com to advertise and promote their businesses. According to Yelp’s corporate website, in the last quarter of 2011, they had over 66 million visitors alone. With this hight amount of traffic it is no wonder so many businesses are interested! I highly recommend it to my clients because it is absolutely free for them to get started, and there is no requirement, ever, to pay for advertising with them. Also, your businesses will be talked about regardless of whether or not you actively participate in the conversation. It can only help you become an influencer in such discussion by using services like this. Even better, it only takes a few minutes to sign up.